Introduction: Welcome to Progressions: Success in the Music Industry - Progressions: Success in the Music Industry

Episode 1

full
Published on:

7th Oct 2020

Introduction: Welcome to Progressions

Welcome to Progressions: Success in the Music Industry!

In this brief opening episode, I decided to give you an introduction to myself and the reasons why I chose to start a podcast.

In this episode, we'll dig in on...

  • What this podcast is about
  • Defining success
  • Mindsets that may be be holding your career back
  • Setting and achieving your goals
  • Breaking goals down to steps

Links:

Sign up for our Mailing List!

Progressions Instagram: https://www.instagram.com/progressionspod/

Progressions Facebook: https://www.facebook.com/ProgressionsPod/

Learn more about Travis: https://www.travisference.com/

Credits:

Host: Travis Ference

Editor: Travis Ference

Theme Music: inter.ference

Transcript
Speaker:

Hey!

Speaker:

Welcome to the very first episode of

Progressions:

Success in the Music Industry.

Progressions:

I figured the only way to start this

Progressions:

journey off would be to introduce myself and

Progressions:

summarize why I decided to start a podcast

Progressions:

in the first place.

Progressions:

My name is Travis Ference.

Progressions:

And over the last 15 years, I've built a

Progressions:

career as a mixer, producer and recording

Progressions:

engineer in Los Angeles.

Progressions:

I've worked with a range of artists from

Progressions:

big to small that span across all genres.

Progressions:

I've been involved with projects that have

Progressions:

charted and I've been awarded platinum records.

Progressions:

And on the flip side, I've made records that

Progressions:

were probably never heard outside of the

Progressions:

artist's social circle.

Progressions:

In that time, I've learned a lot.

Progressions:

Obviously a lot about how to make a record

Progressions:

and how to navigate the music industry, but there

Progressions:

are plenty of podcasts and YouTube channels

Progressions:

and masterclasses that have that cover already.

Progressions:

Something that there is not a lot of talk

Progressions:

about in this industry is setting goals and

Progressions:

how to define what success is to you.

Progressions:

These are things that I've learned along

Progressions:

the way as well, particularly in the

Progressions:

last several years.

Progressions:

When I step back and look at the music industry

Progressions:

around me, I see a lot of obstacles in the way that

Progressions:

people live their lives.

Progressions:

I can see it because I've lived a lot

Progressions:

of them myself.

Progressions:

For example, when you're chasing a passion,

Progressions:

there's a tendency to believe that you

Progressions:

have to sacrifice everything and to live

Progressions:

the artist struggle.

Progressions:

I remember moving to Los Angeles.

Progressions:

I was proud to sleep on the floor of my apartment

Progressions:

because it didn't have a bed made me feel like I

Progressions:

was really going for it.

Progressions:

Even though I could afford a bed.

Progressions:

Think of the songwriter, who's working two

Progressions:

non-music jobs to pay their bills and doing

Progressions:

shows at open mikes for tips or the producer

Progressions:

who's making beats and selling them for 20

Progressions:

bucks because they want to be cheaper than the

Progressions:

next guy or the engineer doing mixes for free

Progressions:

for every band they can find in hopes that

Progressions:

they'll get hired back.

Progressions:

When the band blows up, these are all familiar

Progressions:

stories and we've all been there or are

Progressions:

there and no others in the same boats.

Progressions:

And we know that they don't all

Progressions:

have happy endings.

Progressions:

Especially, if you don't have a goal and

Progressions:

a vision, then there's something about the

Progressions:

arts that also compels people to put a lot of

Progressions:

focus on peer approval.

Progressions:

For some reason, they have to judge

Progressions:

their success by the success or failure

Progressions:

of those around them.

Progressions:

I spent years of my life hoping every record I

Progressions:

did was as successful as the last record, one

Progressions:

of my peers did, and that they might notice.

Progressions:

It doesn't matter how fulfilling the experience

Progressions:

of making the record was.

Progressions:

Or how great the friendships you made with

Progressions:

the people involved were.

Progressions:

It all comes down to, was it better

Progressions:

than something else?

Progressions:

So combine the artist struggle with this quest

Progressions:

for pure approval, and you have a recipe for

Progressions:

the scarcity mindset.

Progressions:

The idea that every gig is the last gig

Progressions:

you'll ever book.

Progressions:

And the more gigs you do, the more chances

Progressions:

of having a hit.

Progressions:

And if you have a hit, then it will be better

Progressions:

than everybody else.

Progressions:

So on and so forth.

Progressions:

And you've got yourself a cycle that probably ends

Progressions:

in some form of burnout.

Progressions:

At this point, you're probably thinking

Progressions:

this sounds kind of like a bitter rant

Progressions:

and you feel like I'm probably hitting things

Progressions:

that seem unrelated.

Progressions:

And you're thinking, man, I don't even

Progressions:

know if I want to keep listening to this, but

Progressions:

bear with me just for another couple minutes.

Progressions:

I think that if you set out on a quest to

Progressions:

chase your dream without defining what your goals

Progressions:

are and by doing so what success is for you.

Progressions:

Then you will run a much higher risk of looking

Progressions:

back one day and seeing that you ran the rat race

Progressions:

and sure it was exciting, but you actually achieved

Progressions:

very little and at worst ended up on fulfilled.

Progressions:

And I'm not saying the things I mentioned

Progressions:

earlier, won't give you success and happiness.

Progressions:

The artist struggle is probably the most

Progressions:

exciting part of starting your journey

Progressions:

and can lead to piles of inspiration and striving

Progressions:

to create the best work you can possibly

Progressions:

create is definitely not a bad thing either,

Progressions:

but don't do it just to spite the success

Progressions:

of those around you.

Progressions:

And you love what you do.

Progressions:

So taking a lot of gigs is not wrong, but one

Progressions:

day learn that saying yes to everything is

Progressions:

going to leave you saying no to something else.

Progressions:

So after all that still no answer.

Progressions:

Why is this guy starting a podcast?

Progressions:

Why is he still talking?

Progressions:

Why am I still listening?

Progressions:

I thought a podcast would be a great way

Progressions:

to share the stories of people that have lived

Progressions:

through and are still living through the many

Progressions:

parts of the music career journey that you are

Progressions:

most likely on yourself.

Progressions:

I'll be bringing guests on from all areas of

Progressions:

the industry, producers, engineers, musicians,

Progressions:

managers, and various other creatives.

Progressions:

I want there to be a story for everyone.

Progressions:

I don't want this just to be another

Progressions:

interview show though.

Progressions:

I want to put a twist on things.

Progressions:

My goal is to highlight a specific career milestone

Progressions:

or a particularly successful career,

Progressions:

and try to break down the steps and turning

Progressions:

points in that person's life that led them

Progressions:

to achieve that goal.

Progressions:

I'm a big proponent of setting goals and then

Progressions:

working backwards to break down the steps

Progressions:

that need to happen to get you there.

Progressions:

When I say breaking things down to steps,

Progressions:

I mean, breaking them down to clear,

Progressions:

actionable steps.

Progressions:

It's way easier to get up in the morning and take

Progressions:

a small predetermined step on your journey

Progressions:

than it is to get up in the morning and

Progressions:

quote, get a global number one smash hit.

Progressions:

Although you can wake up in the morning one

Progressions:

day and have a global number one smash hit.

Progressions:

A lot of people in this industry put their faith

Progressions:

in luck and they search for inspiration from

Progressions:

things like the muse.

Progressions:

I don't believe the people who have thriving

Progressions:

careers and fulfilling lives in music can

Progressions:

look back and attribute it all to luck.

Progressions:

Sure.

Progressions:

People can catch a break, but you need to be

Progressions:

prepared for that moment.

Progressions:

At some point in their career, successful people

Progressions:

committed themselves to a goal and they took

Progressions:

steps to achieve it.

Progressions:

That's what I want to focus on in this show.

Progressions:

I want to bring to light the steps that people

Progressions:

have taken to lead them to their successes.

Progressions:

And for one final twist, I'd like to put my guests

Progressions:

on the spot and ask them what their current goal

Progressions:

is and what's their next smallest step look like.

Progressions:

So I'm excited for this new adventure.

Progressions:

Hopefully you are as well.

Progressions:

Hopefully you're still listening.

Progressions:

Hopefully somebody is still listening.

Progressions:

I will be learning to interview people on

Progressions:

the fly, so you'll have to give me a little

Progressions:

bit of room for air, but I'll try my best,

Progressions:

but I do promise to bring you guests with

Progressions:

stories that will help you make breakthroughs

Progressions:

in your career.

Progressions:

I'll also be highlighting concepts and ideas in my

Progressions:

pre-interview openings that I hope you'll find

Progressions:

inspiring and helpful and will make you a

Progressions:

more productive and a more creative person.

Progressions:

Things that I think go hand in hand, making

Progressions:

records will always be my passion, obviously.

Progressions:

Helping an artist get their creative vision

Progressions:

out into the world and seeing the impact that

Progressions:

it can have on the lives of the people.

Progressions:

It reaches has got to be one of the

Progressions:

most satisfying experiences that one

Progressions:

can have at least in terms of career life.

Progressions:

I see the show as an extension of that as

Progressions:

an opportunity to help not only artists reach

Progressions:

their goals and define their vision, but also

Progressions:

to help other people in the industry with theirs.

Progressions:

If you've enjoyed what I'll call our

Progressions:

introductory rant.

Progressions:

And you're all curious about how, or if this

Progressions:

might help you accomplish your goals, or even

Progressions:

maybe just inspire you to start something,

Progressions:

please subscribe to this podcast and keep a

Progressions:

lookout for new episodes.

Progressions:

My goal is to release episodes

Progressions:

on a weekly basis.

Progressions:

If you feel like, you know, someone who

Progressions:

could get value out of this show, please

Progressions:

do share it with them.

Progressions:

A little word of mouth will go a long way

Progressions:

for us while we're just getting started.

Progressions:

So thanks for listening and I look forward

Progressions:

to going on this ride with you all, and I'll

Show artwork for Progressions: Success in the Music Industry

About the Podcast

Progressions: Success in the Music Industry
Interviews highlighting successful careers in music and breaking down the steps it took to achieve their goals.
I do not believe the people who have thriving careers and fulfilling lives in music can look back and attribute it all to “luck”. At some point in their career they committed themselves to a goal and took steps to achieve that goal. That's what Progressions is here to highlight. We will set you up for success by bringing you an array of interviews with guests from all parts of the industry. By focusing on identifying significant steps and turning points in their careers we hope to inspire you to set big goals for yourself and by doing so design the music career that you've always dreamed of.
Support us here!

About your host

Profile picture for Travis Ference

Travis Ference

Travis Ference is a Grammy nominated mixer, producer, and recording engineer based out of Los Angeles, CA. With over a decade of experience in the music business he has worked on multiple #1 albums, several top 10's, numerous RIAA platinum and gold certified records, as well as hit TV shows and blockbuster films. His work can be heard on more than 15 million albums sold and billions streams worldwide.

The inspiration for his podcast came from his journey over the last 5 years to redefine what success is for him, to take control of his time, and to ultimately live the life he wants while making the records he loves.